Honda x CES

For the second year in a row, Baylor Group won the RFP to be Honda’s agency to design, fabricate and produce their booth for the CES.
(Client)
Honda
(Year)
2020
(Website)
Global.Honda
Honda x CES
(Details)
(Challenge)

Build our agency's largest single booth to date

(Goal)

Create a booth with space and cohesion to highlight Honda's many partners creating unique technologies

(Result)

70% conversion of turning opportunities into impressions, and 54% conversion of turning people who browsed to people who interacted

(Project Gallery)

(connect)

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